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Keds Brand Relaunch
Will Jacomme
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Campaign headline lockups
Keds "What's your happy?" quiz concept - Facebook-integrated quiz with real-time heat map results
Keds "Capture Happy" concept - Facebook/ Instagram integration, social sharing plus contesting
Interstitial interactive page takeover, concept 1 animating in
Interstitial interactive page takeover, concept 1 end state
Interstitial interactive page takeover, concept 2 animating in
Interstitial interactive page takeover, concept 2 end state
Interstitial interactive page takeover, concept 3 animating in
Interstitial interactive page takeover, concept 2 end state
Expandable OLA unit with expanded interactive panel, 160x600
Expandable OLA unit with expanded interactive panel, 728x90
Keds/ YouTube Pre-roll spot
Keds/ Polyvore contest, homepage promo placements
Keds/ Polyvore contest entry interface
Interstitial interactive page takeover, final
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Keds Brand Relaunch
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Published:
April 25th 2012
Will Jacomme
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Will Jacomme
Boston, MA, USA
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Keds Brand Relaunch
Keds Brand Relaunch via digital vehicles - OLA's, page takeovers, Polyvore contesting.
1
266
0
Published:
April 25th 2012
Tools
Photoshop
Illustrator
Adobe Flash
Creative Fields
Art Direction
Web Design
keds
shoes
Copyright Info
Attribution, Non-commercial
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